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Jewelry with a story to tell.

From personalized keepsakes and birthstones to everyday pieces made to be worn on repeat, discover the Guftugu collection, sentimental jewelry designed to celebrate the people, moments and little things that mean the most.

Find a piece for your story, or one to start a new chapter.
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  • The Heart Birthstone Pendant

    The Heart Birthstone Pendant

    The Heart Birthstone Pendant
    Rs.600.00 PKR
  • The Square Birthstone Pendant

    The Square Birthstone Pendant

    The Square Birthstone Pendant
    Rs.600.00 PKR
  • The Initial Pendant

    The Initial Pendant

    The Initial Pendant
    Rs.800.00 PKR
  • Twelve small gold-tone round birthstone pendants with round faceted rhinestones in assorted colors, arranged in a circular pattern on a white background.

    Round Birthstone Pendant

    Round Birthstone Pendant
    Rs.800.00 PKR
  • The Round Birthstone Pendant Mini

    The Round Birthstone Pendant Mini

    The Round Birthstone Pendant Mini
    Rs.500.00 PKR
  • Gold annulet chain necklace on a light purple background

    The Connected Chain

    The Connected Chain
    Rs.1,800.00 PKR
  • A delicate gold eternity ring featuring a continuous row of small, round-cut light pink gemstones, shown on a clean white background. 14K gold-plated, 316L stainless steel, durable, tarnish-free

    October Birthstone Ring

    October Birthstone Ring
    Rs.2,900.00 PKR
  • The Gentle Chain

    The Gentle Chain

    The Gentle Chain
    Rs.1,500.00 PKR
  • A thin yellow gold eternity ring featuring a row of round-cut deep blue sapphires, presented on a clean white background. 14K gold-plated, 316L stainless steel, durable, tarnish-free ring

    September Birthstone Ring

    September Birthstone Ring
    Rs.2,900.00 PKR
  • A thin dainty eternity gold ring band with small green gemstones. 14K gold-plated, 316L stainless steel, durable, tarnish-free ring.

    August Birthstone Ring

    August Birthstone Ring
    Rs.2,900.00 PKR
  • May Birthstone Ring

    May Birthstone Ring

    May Birthstone Ring
    Rs.2,900.00 PKR
  • April Birthstone Ring

    April Birthstone Ring

    April Birthstone Ring
    Rs.2,900.00 PKR
  • February Birthstone Ring

    February Birthstone Ring

    February Birthstone Ring
    Rs.2,900.00 PKR
  • January Birthstone Ring

    January Birthstone Ring

    January Birthstone Ring
    Rs.2,900.00 PKR
  • The Bold Chain
    Sold out

    The Bold Chain

    The Bold Chain
    Rs.2,200.00 PKR
  • Melodie Hoops
    Sold out

    Melodie Hoops

    Melodie Hoops
    Rs.1,600.00 PKR Rs.2,000.00 PKR
  • Constellation Necklace - Gold

    Constellation Necklace - Gold

    Constellation Necklace - Gold
    Rs.4,600.00 PKR
  • Halo Cuff

    Halo Cuff

    Halo Cuff
    Rs.1,900.00 PKR
  • A thin yellow gold eternity ring brand featuring a continuous row of small round-cut blue gemstones, 14K gold-plated, 316L stainless steel

    December Birthstone Ring

    December Birthstone Ring
    Rs.2,900.00 PKR
  • A delicate yellow gold eternity ring band featuring a row of small round-cut yellow gemstones on a plain white background. 14K gold-plated, 316L stainless steel. durable and tarnish-free

    November Birthstone Ring

    November Birthstone Ring
    Rs.2,900.00 PKR
  • A yellow gold eternity ring featuring a single row of small, round-cut purple gemstones on a plain white background. 14K gold-plated, 316L stainless steel, durable, tarnish-free ring.

    June Birthstone Ring

    June Birthstone Ring
    Rs.2,900.00 PKR
  • March Birthstone Ring

    March Birthstone Ring

    March Birthstone Ring
    Rs.2,900.00 PKR
  • Paper clip chain, 18K gold-plated stainless steel

    The Confident Chain

    The Confident Chain
    Rs.1,800.00 PKR
  • The Playful Chain

    The Playful Chain

    The Playful Chain
    Rs.1,900.00 PKR

Explore Other Categories
Birthstone Rings

Birthstone Rings

Bracelets

Bracelets

Earrings

Earrings

Necklace

Necklace

Pendants

Pendants